Loyalty is a product, not a points table. We help you decide what the program is for, model what it costs and earns, and choose a platform that will not box you in.
Our principal led the launch of Club Avolta, which has passed $2.0B in revenue and 20M+ members since October 2024, bringing retail and food & beverage under one program across airports worldwide. He also sits on Salesforce's Loyalty Cloud advisory board.
Typical engagements
- Program diagnostic and redesign
- Request for proposal (RFP) and platform selection
- Launch readiness and the first 90 days after go-live
- Member data, personalization and CRM operating model